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The Super Bowl is this weekend and everyone is talking about everything but the game of football.

Think about it.

They’re talking Deflate-Gate.

Did Tom Brady have anything to do with under inflated footballs in the game against the Colts?

Was it a locker room attendant?

Did Pats coach Bill Belichick know?

They’re also talking about former Patriots tight end Aaron Hernandez, whose murder trial gets under way today.

They’re also talking about domestic abuse.

Because of several high profile cases last year like Ray Rice and his wife Janay, the league will run a 30 second domestic violence PSA that they helped pay for.

The ad shows a disheveled house and you can hear a woman on the phone with a 9-1-1 operation pretending she’s ordering a pizza because she can’t let her abuser know she’s calling for help.

Operator:  “Ok ma’am is everything ok over there?  Do you have an emergency or not?”

Caller:  “Yes.”

Operator:  “And you’re unable to talk because?”

Caller:  “Right, right.”

Operator:  “Is there someone in the room with you?  Just say yes or no.”

Caller:  “Yes.”

Operator:  “Ok, It looks like I have an officer about a mile from your location.  Are there any weapons in your house?

Caller:  “No.”

Operator:  “Can you stay on the phone with me?”

Caller:  “No.  See you soon. Thank you.” (hangs up phone)

Powerful ad.

They’re also talking about this:

Marshawn Lynch: “I’m here so I won’t get fined.  I’m here so I won’t get fined.  I’m here so I won’t get fined.  I’m here so I won’t get fined.  I’m here so I won’t get fined.  I’m just here so I won’t get fined.”

I wonder why Marshawn Lynch of the Seattle Seahawks was at that press conference.

29 questions.

4 minutes and 51 seconds of the same answer before he walked away from the microphone.

Actually he was there because the NFL threatened to fine him $50,000 if he failed to make himself available on media day.

He lived up to that obligation but still could get fined for wearing an unauthorized hat to the event.

All of this may be bad news for individual players and coaches, but people who don’t normally talk about football or the Super Bowl are talking about it.

They’re not talking about the game, but I’ll bet they’ll watch.

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