After Sterling Ban, What Happens to the Clippers?

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  • LOS ANGELES (AP) — While Donald Sterling‘s lifetime ban from the Los Angeles Clippers was greeted with widespread acclaim Tuesday, NBA Commissioner Adam Silver’s decision raised a host of new questions for the owner’s long-troubled franchise.

    The Clippers took the court for Game 5 of their first-round playoff series with the Golden State Warriors on Tuesday night in an arena nearly free of visible advertising, but full of roaring fans. Many of the Clippers’ sponsors ended or re-evaluated their relationship with the team in the wake of Sterling’s incendiary racial remarks.

    It’s too soon to know whether Silver’s sweeping ruling will return those sponsors to the Clippers and the NBA, but the Clippers’ long-suffering fans in attendance appeared to lose little faith in their players.

    “My message to the Clippers fans is this league is far bigger than any one owner, any one coach, any one player,” Silver said. “This institution has been around for a long time, and it will stand for a long time, and I have complete confidence in Doc Rivers, in the basketball management of that club, and the players deserve their support. They’ve just been through an incredibly difficult incident in their lives.”

    The Clippers’ top executives are unlikely to be shuffled in the short term, particularly while the team is still involved in the NBA postseason. Team President Andy Roeser has been a loyal Sterling employee for many years, while Rivers also has a say in personnel decisions.

    After the news of Sterling’s comments broke last weekend, Rivers clearly questioned whether he would stay with the team that pried him away from the Boston Celtics a year ago with a lucrative contract. The championship-winning coach said he still hadn’t made up his mind before Game 5.

    “I had given it zero thought, as far as that goes,” said Rivers, who briefly played for Sterling with the Clippers. “Obviously, Adam’s decision, if there was going to be one, makes mine easier.”

    In the first few hours after Silver’s landmark decision, the Clippers didn’t know whether Sterling’s wife, Rochelle, would be eligible to take a leadership role with the team in Donald Sterling’s absence. Donald Sterling wasn’t a micromanaging owner, but the 80-year-old real-estate mogul still presided over the team’s major decisions, including the hiring and firing of innumerable executives and coaches in the past three decades.

    “There have been no decisions about other members of the Sterling family,” Silver said. “This ruling applies specifically to Donald Sterling and Donald Sterling’s conduct only.”

    That language likely means Rochelle Sterling, who has been estranged from Donald Sterling for many years, is still welcome for now at the Clippers’ games at Staples Center and their state-of-the-art $60 million training complex built in Playa Vista in 2008. The NBA hasn’t yet specified or determined what her long-term future with the Clippers might be.

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