Community Heroes: an in-depth series on the lives and impact of people giving back to our global communities.
Base Of Operations: South Bronx
Why she is a Community Hero: As the co-founder and CEO of StartUpBox: SouthBronx, Majora Carter connects communities of color to invest in the growing technology economy as producers of product and content, and not just as consumers.
Majora Carter’s upbringing in the tough urban environs of New York most certainly inspires her work as an urban revitalization strategist and real estate developer. With a long list of awards stemming from her work on green-infrastructure projects, related policies and an emphasis on providing job placement and training, Ms. Carter is living proof that coming from humble beginnings doesn’t mean one has to remain stagnant.
Carter’s organization, StartUpBox.SouthBronx, is, in her words, a “technology, educational and entrepreneurship program.”
She adds, “I wanted to help folks in low-income communities, and low-income communities of color in particular, to understand that they can be producers in the technology economy and not just consumers.”
A proud native of the South Bronx, Carter said of the famed borough that it is known as “the poster child for urban blight” and noting that crime, poverty and unemployment has long plagued the neighborhood. However, Carter combats those harrowing social barriers via her work.
“I like to challenge with real physical projects that this is a place where creativity [and] innovation has always lived, here like Hip-Hop, salsa,” explained Carter. “We have great opportunities to create more of that.”