NBA, AT&T, Emerson Collective Commit to My Brother’s Keeper

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  • WASHINGTON (AP) — President Barack Obama is announcing new commitments for his initiative aimed at helping boys and young men of color, called “My Brother’s Keeper.”

    The commitments include an effort by the NBA to recruit 25,000 new mentors and work with at-risk students to increase attendance and performance. AT&T is also announcing an $18 million commitment to support mentoring and other education programs.

    The Emerson Collective is committing $50 million to collaborate with school districts and educators to launch a competition to find and develop the best designs for next generation high schools. The Emerson Collective was founded by Laurene Powell Jobs, wife of the late Apple founder Steve Jobs, along with partners from Silicon Valley.

    Obama will announce the commitments Monday during a town hall at an education center in Washington.

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