African Americans spend $1.1 trillion dollars per year, advertisers are spending $75 billion per year and black media companies are getting less than 3% of those advertising dollars. Why are we spending more and getting less? Ron Busby from the U.S. Black Chamber, Inc., Christal Watson, President of Kansas Black Chamber of Commerce, and Charles O’Neal, Principal of Strategique as well as a member of USBC Board joined Roland Martin Tuesday on “NewsOne Now” to discuss the disparities in ad spending.

And the School of Chamber and Business Management conference starts today in Washington D.C., featuring Sheila Johnson. This years conference focuses on growing African American owned businesses.

Be sure to listen to “NewsOne Now” with Roland Martin, weekdays at 7 a.m. EST and watch at 9 a.m. EST on TV One. 

Also On Black America Web:

5 thoughts on “Black Consumers: Paying More To Get Less

  1. Dangerous BlkMan on said:

    Its because the Mesa doesn’t want us to succeed. They don’t mind having us live on the modern day sharecropping where we work and give them our money. I for one will never give money to a company owned by a white man. I dont care how much they pay a black man to be a spokesperson. I only do buisness with black owned stores and I encourage all my brothers and sisters to only do buisness with blacks. This is the only way we will be able to succeed. THe white man will not allow us to have a place of our own so we must do the next best thing. Spend your money in the black community and don’t allow the whites to get anymoney.

    Lets make a list of white companies that take money from blacks. and that we should not shop at.

    Papa Johns pizza

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