The use of social media in today’s working environment is almost a necessity to stay on top of up to date trends, potential jobs and effective networking. LinkedIn, a social media engine utilized particularly for networking professionals, hosts great benefits for its users and members. Though this hub of useful connections and information is readily available to all, most of us are not fully taking advantage of how LinkedIn can work in our favor for employment gains whether you are a VP at a Fortune 500 company or an entrepreneur. Here are four effective changes to make to your LinkedIn account to ensure favorable marketability of yourself and your skills:
1) Upload an Appropriate and Flattering Photo:
LinkedIn is not like Twitter or Facebook due to its rich reputation and goal of connecting those looking for work related information and opportunities. If you have a professional headshot, this should be your profile picture. It should resonate your professionalism and reflect the type of environment and culture you seek to work in. You should invest in a high quality headshot which can be used for years to come.