Shemar Moore’s two-episode return to Genoa City boosted viewership big time for “The Young and the Restless.”
The CBS daytime soap delivered its largest weekly audience and best women 18-49 rating since March, according to Nielsen live plus same day ratings for the week ending Sept. 14.
“Y&R” averaged 4.70 million viewers, up 3% from the previous week. Ratings were up 8% among women 18-49 and 5% among women 25-54. It was the best viewer and women 18-49 deliveries since the week ending March 28.
The “Criminal Minds” star, who appeared as a “Y&R” regular for 11 years (1994-2002 and 2004-2005), reprised his role as Malcolm Winters, a portrayal that earned him a Daytime Emmy for Outstanding Supporting Actor in a Drama Series in 2000.
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