As the March 31 deadline looms to sign up for health insurance without taking a penalty, President Obama took his pitch to “The Ellen DeGeneres Show” in today’s broadcast, where talk eventually turned to her now-iconic Oscar selfie that beat his election night record for the most retweeted Twitter post ever.

“I heard about that. I thought it was a pretty cheap stunt, myself,” Obama joked about the celeb-packed group shot she sent when she hosted the Academy Awards earlier this month. “Getting a bunch of celebrities in the background, you feeding them pizza.”

The selfie beat Obama’s 2012 election-night victory photo of him hugging wife Michelle Obama for the most retweets ever, with more than 3.4 million retweets to date.

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