Beauty

Over the years, Halloween makeup has become its own creative movement. Gone are the days of basic face paint or fake blood.

Black-owned brand Design Essentials pledged $250,000 to Spelman College in a long-term financial commitment that supports and empowers the next generation of female chemists and innovators.

Yes Day is a new Gen Zalpha skincare brand created by 13-year-old Coco Granderson and chemist Ron Robinson for teens seeking simple routines.

Whether you're looking to protect your natural hair, try a bold new look, or simply keep things fresh, here are 8 versatile wig styles that highlight the magic, elegance, and unmatched style of Black women.

Nia Long is entering her next era — and it’s glowing. The legendary actress has been named Estée Lauder’s first North American Brand Ambassador, pairing timeless beauty with modern confidence. Alongside her radiant new Cut cover story, Nia proves that grace, culture, and self-care only get better with time.

Bissainthe's go-to MUA, Kenya Alexis, crafted the glamorous glowy makeup look using Vaseline's new product and signature essentials.

These five disposable face towels are the perfect way to elevate your routine and keep your skin clean post-cleansing.

Today, we spotlight ten phenomenal black-owned beauty brands that are not only redefining the beauty industry but also celebrating our melanin in all its glorious shades.

The editors at HelloBeautiful review their favorite summer beauty products in a robust list for your shopping pleasure.

From blonde waves to buss down middle parts, each of Bey's hairstyles have told a story that intertwines Southern roots, Black beauty, and the freedom to express it all.

Lori Harvey sported this budget-friendly lip gloss while out and about in Beverly Hills, proving that good beauty products don't always come with a hefty price tag.