ABC’s Shark Tank invested in a husband and wife team’s fish fry business from Atlanta on their January 14 show.

Black News reports that Joseph “Joe” & Maranda Dowell the founders of Joe’s Gourmet Fish Fry made a $150,000 deal with Shark Tank judge Daymond John in exchange for 25% of their company.

The company Joe’s Gourmet Fish Fry makes a seafood batter that’s an alternative to traditional fish fry’s. Called a, “light alternative,” it is used to fry chicken, vegetables and seafood. By not absorbing a lot of oil, the fry is a delicious and light breading that makes food taste good.

In an interview with Black News, Maranda expressed how amazing the experience of being on the show was.


The Shark Tank experience was amazing! We are so happy to share our story on such a large global stage,” explained Maranda. “It’s truly a blessing that Daymond saw the vision too, and we reached a deal.”

What started out as a father and son dream born in a 10×10 tent finally turned into a business. Joseph Dowell Jr. and son Joseph “Jo” Dowell started their food journey by travelling along the eastern seaboard with their mix.

Travelling in the last 20 years with their special blend they’ve fed over 700,000 people at festivals and concerts.

“We started out just to make a living, but when the lines wrapped around the block, we knew we could turn it into a $10 million business,” explained Joe.

After realizing that people really loved their product and that going into business with it wouldn’t be such a bad thing to do. The ended up selling out of 1200 grocery stores all over the country in only three years.


If you’d like to get your hands on Joe’s Gourmet Fish Fry, then it can be found in select locations across the U.S. in Walmart, Publix, Kroger, HEB, Lund’s Festival Food, Rouse’s, Nam Dae Mun, Northgate Trading and Wayfield Goods. You can also buy it online at



(Source: Black News)

(Photo Credit: Instagram)

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