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Netflix unveiled the controversial first trailer for its series adaptation of “Dear White People,” which arrives April 28th, and within 24 hours, some customers were calling for a boycott of the streaming service, reports.

The new series is adapted from Justin Simien’s hit Sundance film, which chronicled the lives of several black students at a predominately white, fictitious Ivy-like university as racial tensions rise.

In the new 30-second Netflix spot (scroll down to watch), protagonist Samantha White recites a list of acceptable Halloween costumes on her radio show: “Pirate, slutty nurse, any of our first 43 presidents. Top of the list of unacceptable costumes: Me,” she says amidst a flurry of photos of fellow students in blackface.

Anytime you have black folks calling out racism and putting white supremacy on blast, white folks become uneasy — many of them don’t like free-thinking black folks that they can’t brainwash and pump full of propaganda, so as expected, these angry whites are canceling their Netflix subscriptions and calling for a boycott.

“Netflix announced a new anti-white show (Dear White People) that promotes white genocide. I cancelled my account, do the same. #NoNetflix,” one Twitter account wrote. That particular tweet was shared so many times that “Dear White People” became a trending topic as news outlets rounded up racist reactions to the show.

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