2 Chainz is looking to raise even more money for T.R.U. Foundation charity this holiday season with his new line of ugly “Dabbin’ Santa” Christmas sweaters.
The rapper posted more than a dozen pics of the new collection on the line’s official website over the weekend, including the dancing “Hit Dem Folks” Santa, the dabbing “Sauce Santa,” the “Ju Ju” and the original “Dabbing White Santa” and “Dabbing Black Santa.” View them all here.
Last holiday season, 2 Chainz donated some of the $2 million from his line to charity. He’s repeating the effort this year, and is asking folks to point him in the direction of families in need of some extra attention.
“Bout to change some lives. If you have a situation or know a family who’s in a bad place… you can submit stories on my website 2chainzshop.com. I’m looking for families to help. Each sweater SOLD is going to help a family.”
Below is the mission statement for the T.R.U. Foundation and videos chronicling last year’s beneficiaries:
“Last year, we introduced the “Dabbin Santa” sweater as a fun merch item for my fans. What happened was nothing short of extraordinary… thousands of sweaters sold and the inspiration to make a difference in our community. From helping veterans, disabled children, supporting arts education and much more, my team and the T.R.U. Foundation were able to affect countless lives through the “Dabbin Santa” proceeds.
This year, the mission is simple – to help as many people as we possibly can. I want you, my fans, to submit stories about people you know that are in need. Whether it’s a neighbor, friend or a complete stranger, if you know they are need, please tell us their story. From there, we’ll select a few stories to donate our energy and proceeds from the new 2016 Dabbin Santa collection to. The new collection will act as our vehicle to bringing real assistance to people and families that are looking for a little boost this holiday season. Join our movement. Let’s aspire to inspire and bring cheer this holiday season.”
(Photo Source: PR Photos)