relaxers

Woodlands Elite Cheer removed 11-year-old Makayla Fallaw from their roster for refusing to straighten her hair. Jenny Fallaw said her daughter joined the team in April and was never told until recently to straighten her hair for competitions.

Team natural must be making a difference. A report out of Chicago says that sales of all relaxers have dropped off about 26% in the last five years – the only area of Black hair sales not to see an increase. Marketing film Mintel reports that sales of “creamy crack” as users like to call […]