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Mitt Romney's disparaging 47 percent comments have been a hot topic since "Mother Jones" leaked the secret audio almost two weeks ago.

Now, President Obama is using Romney's own words as the voice in his new ad that is being aired in battleground states.

The video features images of blue collar workers, the elderly, and other people who represent the "47 percent" Romney critiqued in his speech.

Watch the video below. What do you think of the ad? Is it effective?