This amazing app converts fashion magazine readers to shoppers by providing instantaneous local retail information and other details for items that are featured editorially. Created for use with either a mobile device (iPhone and Android) or any Internet-enabled computer, the process is quite simple: If a reader sees a skirt she loves in an InStyle editorial and wants to know where she can buy it locally, instead of spending hours online or traveling from store to store to find it, she need only download the Magnetique app.
How it works: The reader can instantly “Capture” the item using the camera button on a mobile device, tap on any of the items now displayed from the page and find all the shopping details. And most importantly, Magnetique shows a list or map view of all the retailers that have the items in stock. Since Magnetique is a democratic geolocation app, the stores displayed will be those closest to the reader. A tap on the store of choice will display its phone number and address, an option to place a call to the store directly from the app or to visit its e-commerce site.
Now, when you desire an item on the editorial pages of your favorite fashion magazine, Magnetique will find that item for you—clothes, shoes, or accessories—and let you know exactly which stores have it. No frustrating and fruitless searches. If it’s available, Magnetique will lead you straight to it, in a store near you.
With one tap Magnetique delivers all the information you need to make that item yours. It pinpoints exactly which stores in your area have it, and gives you their addresses and contact info.