The group will spend more than $1 million on the campaign with targeted ads running in states like Ohio and Virginia. Moreover, there will be online ads directing people to test their “Obamacare risk factors.” As you can see from the posted ad, the campaign will target young women. Indeed, the ads will run during shows like “Chopped,” “Law & Order: SVU,” and “Good Morning America.”
Tim Phillips, the group’s president, claims their intention with the ads is to “start softening the ground” ahead of implementation. Phillips explains, “Too often we fell into a broad-based ideological argument, and I think we failed to get at ‘look at what they’re doing and how it impacts you.’ I think where we win is on the impact of a specific policy.”
No, their intention is to lie.
Take, “Julie” for instance, claiming in the ad, ”If we can’t pick our own doctor, how do I know our family is going to get the care they need?” There’s nothing in the law preventing anyone from selecting their own physician. And if you take a gander at the site that accompanies this ad, aptly called Obamariskfactors.com, you’ll find claims such as, “Many families could be punished for their personal health care choices due to ObamaCare.”
This reads as a little too déjà vu for my liking particularly once you realize how much has already been spent fighting this fight.
As the New York Times notes:
The Campaign Media Analysis Group at Kantar Media estimates that from 2010, when the law was signed, to 2015, $1 billion will be spent on ads that criticize or defend it. That includes ads for candidates who oppose the law. Half of the $1 billion has already been spent, the group said.
Can you imagine what that money could’ve done besides trolling the hell out of Americans?
Just a suggestion: I’d love it if the GOP and the Koch Brothers go stand in a corner, sing the following song, finally accept defeat, and then proceed to go work toward something that might actually benefit someone besides multinational corporations:
But that would be too much like right, wouldn’t it?